Event Operations
Planning, project management, floor plans, logistics, registration and on-site leadership.
Live event production
We make big
events happen.
Strategy, production, staffing, merchandising and on-site execution for gaming, esports and fan experiences.
20 YearsBuilt in gaming
NationwideEvent operations
End-to-endOne accountable team
Data-backedPost-event reporting
Built to deliver
Your event partner—not another vendor.
From the first floor plan to the final load-out, Gaming Gen keeps every moving part moving together.
We combine nearly two decades of gaming experience with the people, equipment and operational discipline to execute ambitious live events. One team. Clear ownership. No handoffs falling through the cracks.
Custom production
We make the things that make events memorable.
From apparel and merchandise to credentials, signage and complete branded environments, Gaming Gen manages the entire production process.
Domestic speed. Global sourcing. One accountable partner.Our network of trusted domestic and international production partners helps us balance quality, timing and budget—without requiring clients to manage multiple suppliers, freight schedules or quality-control handoffs.
Apparel
T-shirts, hoodies, jerseys, hats and staff uniforms.
Merchandise
Collectibles, promotional items, giveaways and custom products.
Credentials & Access
Badges, wristbands, lanyards, tickets and VIP packages.
Signage & Graphics
SEG graphics, banners, floor decals, wayfinding and environmental branding.
Booths & Environments
Merchandise booths, registration areas, prize walls, photo opportunities and branded zones.
Sourcing & Fulfillment
Product development, domestic and overseas sourcing, quality control, freight and event delivery.
Explore common products, then send us your artwork, reference photo or rough idea. We can source standard items or build something completely custom.
Capabilities
Everything your event needs.
Bring us in for one critical piece—or trust us to lead the whole experience. Full services page →
Staffing
Trained event teams, tournament support, check-in, retail, guest services and workforce coordination.
Production & Builds
Stages, truss, lighting, SEG environments, signage, branded zones and custom activations.
Merchandising
Creative support, sourcing, production, e-commerce and high-volume on-site retail execution.
Gaming Technology
Consoles, PCs, monitors, networking, freeplay, tournament stations and technical support.
Insights & Reporting
Transaction analysis, attendance patterns, staffing recommendations and actionable event recaps.
EVO 2026 · Las Vegas
Built for fans.
Engineered for scale.
Complex events, one operating team
Registration, merchandise, staffing and guest-facing operations—planned as one connected experience.
Ready for showtime
Experienced teams that understand the pace, pressure and details behind unforgettable gaming events.
01. Listen
We learn the audience, priorities, budget and pressure points.
02. Design
We turn the vision into a practical operating and production plan.
03. Execute
Our team owns the details before, during and after show days.
04. Improve
We report what happened and make the next event even better.
Meet the team
The people behind
the experience.
A cross-functional leadership team that brings strategy, staffing, production, merchandise, tournament operations and logistics together under one roof.
Evan Mau
Owner / President
Ben Black
Chief Executive Officer
Jake
Senior Business Operations Specialist
Steve B.
Director, Project Management & Communications
Mike S.
Director, Workforce Operations
Mike R.
Director, Venue Production
Lynda
Director, Finance
Joe
Director, Tournament Operations
Mikyla
Senior Manager, Event & Merchandise Operations
Matt
Warehouse & Inventory Manager
McKyle
Product Sourcing & Procurement Manager
Liz
Lead Event Coordinator
Mark
Tournament Operations Manager
Jarrod Hev
Chief Technology Officer
The original player one
Looking for a Gaming Generations store?
Gaming Gen grew from nearly two decades of serving gaming communities through our Gaming Generations retail stores and repair centers.
Stores
Shop new and pre-owned games, accessories and collectibles—or trade in your collection.
Find a store →Repairs
Expert service for consoles, controllers, phones, tablets, handhelds and computers.
Explore repairs →
Two connected brands.
One gaming company. Gaming Gen leads our event services nationwide. Gaming Generations remains home to our Wisconsin retail stores, trade-ins and repair services.
One gaming company. Gaming Gen leads our event services nationwide. Gaming Generations remains home to our Wisconsin retail stores, trade-ins and repair services.
Start a conversation
What are we building next?
Tell us where you’re going, how many people are coming and what success needs to look like. We’ll help map the path.